It has come to the point where I can’t let my children watch television commercials anymore. Commercials, for Chrissake! Whatever happened to the days when they were aimed at the general public in hopes of selling their product? Now it seems that they’re only aimed at extremely horny people.
For example, there is a new Slim Fast commercial out. Yes, Slim Fast. The diet supplement. The commercial opens with a nude couple in bed, apparently making love and the voice over is the woman wondering if this, in conjunction with her daily intake of Slim Fast, will burn enough calories. ???????
Not to mention the new commercial for Club House seasonings which is a take off of the pottery scene in “Ghost”. A woman is making pasta for dinner and is adding the Club House seasoning. Her husband comes up behind her, practically glues himself to her, grabs her hands to help her “add in the spice” and starts to make moaning noises. Over pasta!!!
Looks like Danone yogurt took a page from Club House’s commercial. It’s a pity that they think they need sex to sell yogurt. My 4 year old daughter loves yogurt, but there’s no way I can let her see these commercials!
I won’t even bother detailing all the shampoo and gum commercials as I’m sure you get the general idea (although that gum commercial – is it for Dentyne? – where the girl and guy have to jump into the pool to “get wet” before making out is a bit far fetched, not to mention the one for – is it a microwaveable dinner? – where the couple gets into the food a la “9 1/2 Weeks”). I thought that commercials were geared to sell to everyone (obviously not diet aids, but certainly gum!). Apparently I was wrong. It’s a sad thing when I have to have the remote control in my hand, ready to quickly turn the channel should one of these commercials come on. It will be even sadder when those parental control options that can block out certain channels that youngsters shouldn’t be seeing will soon apply to commercials! What is this world coming to?